Straight answers about websites and digital growth.
Common questions about ErrandMedia services, timelines, SEO, GEO, paid media, automation and website projects.
What does a website design project include?
A typical project includes discovery, sitemap planning, UX structure, visual design, responsive layouts, conversion planning and launch support. Development can be included as part of the engagement.
What platforms do you build on?
We can build static sites, WordPress-style CMS implementations, e-commerce sites and custom front-end experiences. The best platform depends on your content, update frequency and business requirements.
Can you redesign an existing store?
Yes. We can redesign an existing store while preserving key product content, URLs and search equity where possible.
How long does SEO take?
SEO is cumulative. Technical fixes can improve crawlability quickly, while meaningful ranking and traffic gains typically depend on competition, content quality, authority and consistency over time.
Do I need a physical storefront?
Not always. Service-area businesses can still build local visibility, but Google Business Profile eligibility and configuration depend on Google’s guidelines.
What is a technical SEO audit?
It is a review of the technical signals that affect how search engines access, understand and index a website, including status codes, canonicalization, internal links, structured data and performance.
What is GEO?
Generative Engine Optimization is the practice of improving how clearly AI-powered search and answer systems can understand, retrieve and reference a brand’s information.
Which ad platform should I use?
It depends on where demand exists. Search ads work well for active intent; Meta and other social platforms can create demand and reach specific audiences. We choose based on the offer and buying journey.
Which platforms do you manage?
We can support major platforms including Instagram, Facebook, LinkedIn, TikTok and YouTube depending on your audience and content strategy.
Do you write SEO content?
Yes. We combine search intent with clear human-first writing and internal linking so content can serve readers and search engines.
What automations should a business have?
Common starting points include welcome, lead follow-up, abandoned inquiry or cart, onboarding, re-engagement and post-purchase or post-service follow-up.
Which CRMs do you work with?
We can plan workflows for common CRM and automation platforms. The exact implementation depends on the systems already in your stack.